PM launches latest Pusher campaign
Pusher Brisbane has just created an online engagement campaign for the Council of Capital City Lord Mayors, designed to promote the key role of local Lord Mayors in shaping national city policy.
The mobile website uses geo-location to give users a direct link to their local Lord Mayor, with video content that explains the specific issues and opportunities their city is facing.
As well as engaging with the public, the campaign is a powerful tool to promote the importance of Lord Mayors working in partnership with the Federal Government and Opposition Ministers to help shape national city policy.
The timing of the campaign coincides with the appointment of Australia’s first Minister for Cities, under the new leadership of Malcolm Turnbull, who attended the campaign launch in Canberra this week.