CC’s Stare Challenge
The digital magic supporting the CC’s corn chips brand campaign has launched with the CC’s Stare Challenge interactive game, Facebook banners driving to the CC’s chips Facebook page and a campaign micro-site. It’s now up to you (yes YOU mate!) to take the challenge and see how long you resist. Activate your webcam, give your eyes one last wet-down…and now….get your stare on! How many video challenges can you stare through before looking away? They get better and harder, each level, and Bond (yes, James Bond), even makes an appearance, along with some of 2011’s YouTube stars. Plus, if you make the top 100 you’re on the leaderboard and Pusher may just send you a little crunchy corn chip flavoured reward. Get your stare on!